Principal UX Designer and AI Strategist
I lead at the intersection of complex systems and emerging technology. With a career spanning from journalism to global tech leadership, I specialize in transforming fragmented product ecosystems into unified, intelligent experiences. Currently, I define the AI strategy for Amazon’s manager experiences, moving beyond chat-based interfaces to build agentic, "flow-of-work" solutions for a global workforce of millions.
Work history
Principal UX Designer, AI frameworks | Amazon | May 2025
Defining the 3–5 year strategic roadmap to transition Amazon manager experience from reactive tools to proactive agentic systems.
Defining the 3–5 year strategic roadmap to transition Amazon manager experience from reactive tools to proactive agentic systems.
Senior Design Manager | Amazon | February 2022
Led the design team supporting 15+ internal HR products while scaling design operations and cross-product pattern support.
Led the design team supporting 15+ internal HR products while scaling design operations and cross-product pattern support.
Design Director | USAA | June 2019
Directed design strategy for identity and authentication protocols while maturing team competencies in research and interaction design.
Directed design strategy for identity and authentication protocols while maturing team competencies in research and interaction design.
Lead Designer | USAA | May 2017
Leveraged systems thinking and service design to craft high-fidelity strategies for risk management and member communications.
Leveraged systems thinking and service design to craft high-fidelity strategies for risk management and member communications.
Lead Interaction Designer | Rackspace | June 2014
Founded the Helix design system and led technical UX for identity, DNS, and network security tools.
Founded the Helix design system and led technical UX for identity, DNS, and network security tools.
Project Lead & Mentor | IBM | August 2011
Crafted localized, accessible security solutions for 170+ countries and helped hire 60+ designers during the formation of IBM Design.
Crafted localized, accessible security solutions for 170+ countries and helped hire 60+ designers during the formation of IBM Design.
Multimedia Journalist | Various Publications | 2008 – 2011
Produced data visualizations and photojournalism for national outlets including The Washington Post and The Atlanta Journal-Constitution.
Produced data visualizations and photojournalism for national outlets including The Washington Post and The Atlanta Journal-Constitution.
Skills
Prototyping and vibe coding
Figma/Figma Make, Claude, Kiro, Adobe Creative Suite
Figma/Figma Make, Claude, Kiro, Adobe Creative Suite
AI strategy and research
Prompt engineering, model validation (human-in-the-loop), mixed-method synthesis, analytics, heuristic evaluation, LLM-driven synthesis, usability testing
Prompt engineering, model validation (human-in-the-loop), mixed-method synthesis, analytics, heuristic evaluation, LLM-driven synthesis, usability testing
Communication
Improv comedy performance, workshop facilitation, talent benchmarking and interviewing, stakeholder management
Improv comedy performance, workshop facilitation, talent benchmarking and interviewing, stakeholder management
Awards
Amazon Bar Raiser Graduate | 2026
Amazon Bias for Action recognition | 2025
Rackspace Emerging Leaders Graduate | 2016
IBM Outstanding Contributor | 2016
Best Creative Use Across Multiple Platforms | Society of Business Editors and Writers
"The judges were wowed by its interactive and truly creative scope." | 2011
"The judges were wowed by its interactive and truly creative scope." | 2011
Education
University of North Carolina at Chapel Hill
B.A. Multimedia Journalism and B.A. Biology
B.A. Multimedia Journalism and B.A. Biology